People confuse public relations with advertising. Both are accomplishing something similar, which is to expose you and your message to a targeted audience. The main difference is one you pay for, the other you don’t, at least not as much. Both play an important role in branding you and your business. Jill Lublin, PR expert, explains 7 myths about publicity. Among that, the media might not be interested in your story. The fact is, it might not be your story in which they’re interested, but instead, they need an expert on a particular topic. So how do you become the go-to expert in your industry? One way is to write a book and the other is to create a video that shows your expertise. But how can a video get you free publicity by becoming an expert in your industry? Read the blog "Free Publicity: Become the News!" and know how you can serve the public!
eWomenNetwork
“Give first, share always!”
Lift as you climb.
Address: 14900 Landmark Blvd, Suite 540
Dallas, Texas, 75254
United States
No comments:
Post a Comment