Branding starts and ends with marketing department for some businesses. Branding is much more than marketing-- it comes from the core of the company and should saturate every aspect of it. It is more than the logo and the website- it's every interaction that someone has with your company, and it's how your employees understand and relate to each other, to your partners and to your customers.
Your brand is your reputation, it's not something you can do overnight. It takes time to build trust and loyalty and to prove yourself.
Watch the video here as Donna Galassi will teach you how your brand can engage customers in more meaningful and immersive ways.
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