Networking in 2025 is more than just exchanging business cards or LinkedIn requests, it’s about building genuine connections that bring mutual value, both online and offline. In an increasingly digital world, navigating networking with intention, authenticity, and a focus on relationships over transactions is crucial.
Whether you’re attending virtual events, engaging on social media, or meeting in person, here’s your guide to the do’s and don’ts of networking to help you stand out and build lasting connections.
DO: Focus on Building Relationships, Not Just Contacts
Networking is about the quality of your connections, not the quantity. Instead of aiming to collect as many contacts as possible, prioritize building meaningful relationships with people whose values and goals align with yours.
Take time to learn about the person you’re connecting with. Find out their interests, challenges, and aspirations.
Show genuine interest by asking thoughtful questions and actively listening.
Follow up after an event or interaction with a personal note that references your conversation.
Networking is about giving before receiving. Remember to give first and share always by connecting them with someone in their network, providing a helpful resource or shouting them out on your social media.
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