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Empowering Women Entrepreneurs: A Pillar for Economic and Social Progress

In the dynamic world of business, the significance of female entrepreneurship cannot be overstated. Often overshadowed by their male counterparts, women entrepreneurs bring unique perspectives, skills, and innovations that are crucial for the holistic growth of the global economy. As we delve into this topic, it becomes evident that supporting female entrepreneurship isn’t just a token of gender equality – it’s a fundamental aspect of fostering a diverse, robust, and inclusive economy.

Understanding the Landscape of Female Entrepreneurship

Women entrepreneurs have been steadily reshaping the business landscape, breaking barriers, and establishing themselves across various sectors. Despite this progress, they continue to face unique challenges, including limited access to funding, gender bias in business networks, and a lack of mentorship opportunities. Addressing these challenges is not just about empowering individual women but about leveraging their potential to drive broader economic and social change.

The Economic Impact of Female Entrepreneurship

The economic benefits of supporting female entrepreneurs are immense. According to a report by McKinsey Global Institute, advancing women’s equality in the business realm could add $12 trillion to the global GDP by 2025. This substantial figure underscores the role of women entrepreneurs in stimulating economic growth, creating jobs, and enhancing the productivity and health of economies worldwide.

Driving Innovation and Market Expansion

Women entrepreneurs are known for their innovative approach to solving problems and tapping into new markets. They often bring fresh perspectives and ideas, leading to the creation of products and services that cater to a more diverse customer base. By supporting female entrepreneurs, businesses and societies can benefit from a wider range of solutions and opportunities for growth.

Strengthening Communities

The influence of female entrepreneurs extends beyond economic metrics. Women are more likely to reinvest their income in their families and communities, leading to improvements in health, education, and overall well-being. This reinvestment creates a multiplier effect, elevating the standard of living and fostering sustainable development in communities.

The Ripple Effect of Empowering Women in Business

Empowering women in the entrepreneurial sphere goes beyond individual success stories. It creates a ripple effect that can transform entire communities and economies.

Breaking Stereotypes and Promoting Gender Equality

Supporting female entrepreneurship challenges deeply ingrained gender stereotypes and norms. It promotes a culture where women’s contributions to business are recognized and valued, paving the way for future generations of women to pursue their entrepreneurial ambitions without bias or limitation.

Creating Role Models

Successful women entrepreneurs serve as role models and inspirations for other women and girls. Their achievements demonstrate that women can lead and succeed in the business world, encouraging more women to step into entrepreneurial roles and strive for leadership positions.

Diversifying the Business Ecosystem

A diverse business ecosystem is a resilient one. Female entrepreneurs bring different life experiences and viewpoints, enriching the business landscape. This diversity fosters creativity and innovation, leading to a more dynamic and adaptable economy.

Supporting Female Entrepreneurship: Strategies and Actions

To harness the full potential of female entrepreneurs, concerted efforts from various sectors are required. Here are some strategies and actions that can support and empower women in business:

Providing Access to Capital

One of the biggest hurdles for female entrepreneurs is accessing funding. Financial institutions and investors can play a critical role by offering tailored financial products and services for women-owned businesses, including loans, grants, and venture capital.

Building Networks and Mentorship Programs

Networking and mentorship are crucial for the growth and success of any entrepreneur. Establishing platforms where women can connect, share experiences, and gain insights from mentors can significantly boost their confidence and capabilities.

Fostering an Inclusive Business Environment

Creating an inclusive business environment that supports women entrepreneurs involves addressing gender biases, promoting women’s participation in all business sectors, and ensuring equal opportunities in terms of growth and development.

Policy and Advocacy

Governments and policymakers can contribute by implementing policies that support women entrepreneurs. This includes creating favorable regulatory environments, offering tax incentives, and ensuring equal rights and protections for women in business.

Conclusion

The importance of supporting female entrepreneurship transcends the realm of business. It is about building a more equitable, diverse, and prosperous society. As we continue to champion the cause of women entrepreneurs, we not only uplift half of the population but also catalyze comprehensive economic and social progress. Every step taken towards supporting female entrepreneurs is a step towards a more balanced and thriving world.

As we move forward, let’s remember that the journey of empowering women in business is ongoing. It requires commitment, collaboration, and continuous advocacy. Together, we can create an environment where female entrepreneurship flourishes, driving change and innovation for a better future.

Remember, the success of women entrepreneurs is not just their success – it’s our collective success.

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Women Business Networking

We want to learn about you and your business—Please join us!

Here’s your exclusive invitation to participate in an extraordinary ONLINE business mastermind where we get the opportunity to learn about you, your products and services and the ways we can help you. At this ONLINE event you’ll make outstanding connections, gain a wealth of new ideas and get access to needed resources. This is an intimate group of up to 12 dynamic entrepreneurs.

Meet potential new clients
Share what your business offers
Discover needed resources
Obtain support and guidance for your business

During this event you’ll be a part of our unique mastermind “Wisdom Circle” process. Your needs are front and center with all attention on what is important to the success of your business. You gain the collective insights from the group.

Date & Time

Thursday

September 26, 2024

9:30 AM 11:30 AMUS/Pacific

EQ and You: Growing Success through Emotional Intelligence

Think about your first work team. You probably quickly discovered that each person has a unique way of doing things. Sometimes team differences are easily accepted and joked about, and may even complement each other. But too frequently teams find that those differences can also cause confusion, stagnation or frustration. Only when people have a framework to make sense of their differences can they learn what to expect from others and the best way to get what their organization’s communications needs.

Kristan Getsy shares a framework to address three of the most common challenges that entrepreneur leaders face: motivation, conflict and communication. Attendees learn simple, intuitive ways to make lasting improvements and build stronger team relationships. Her aim is for you to unlock your potential as a leader, improve your communication at work and at home, and then lead you to unlock the deeper insights of self-awareness.

Kristan is a certified John Maxwell Speaker, Coach and Trainer. She is also a certified DISC Behavioral Analyst. Her speaker style is hyper-engaging and interactive.

Website : https://www.ewomennetwork.com/

Power Unleashed: The Resilient Women Entrepreneurs of 2023 | eWomenNetwork

Hello to all the bold, fearless women who dare to dream big! As we journey through the energizing year of 2023, let’s pause to acknowledge our collective evolution as women entrepreneurs. The shifts in the entrepreneurial landscape over the years have been nothing short of revolutionary!

There was a time when female entrepreneurs had to scale steep mountains, combating bias, limited funding, and the balancing act of family and enterprise. Often, we were underestimated, overlooked, or unheard. Yet, we carried on, fuelled by an unwavering belief in our potential to lead, innovate, and create.

Fast forward to 2023, and we’re setting new milestones. Take, for instance, Maya Mathias, whose AI-driven edtech start-up, InnovEd, has secured an investment of $25 million. Or consider Sarah Bellingham, who became the youngest woman CEO of a Fortune 500 company this year, steering her green energy enterprise, SolaRev, towards unprecedented success. And who can overlook Alice Liu, whose social commerce platform, ChatShop, has transformed the online shopping experience, empowering countless small businesses in the process.

Welcome to 2023, and behold the transformation we’ve catalyzed! We aren’t merely participants in the game; we’re reshaping the rules, shattering glass ceilings, and constructing empires.

Our resilience is paying off, with investors beginning to acknowledge and invest in the unmatched potential of women-led ventures. As evidence, a remarkable study revealed that startups led by women generate higher revenue—double per dollar invested—compared to those led by men.

Technological advancement has been a potent ally in our journey. Just look at tech wizard Lisa Armstrong’s groundbreaking work in quantum computing, revolutionizing cybersecurity for businesses worldwide. It has democratized opportunities and resources, giving us platforms to shine, connect, and learn.

Women entrepreneurs in 2023 radiate ambition, and confidence, and are unafraid of taking risks. We’ve discarded the societal conventions of ‘what women should do’ and adopted a powerful mantra: ‘what women can do.’

Networking has transitioned from a ‘nice-to-have’ to an essential tool. We’ve cultivated supportive, strong communities, celebrating each other’s successes. There’s a profound understanding that when one woman succeeds, it’s a victory for all women.

As entrepreneurs in 2023, we’re not just envisioning grand dreams—we’re bringing them to life. We’re not just earning a living—we’re driving change. We’re not just managing businesses—we’re igniting movements.

While we’ve made significant strides, our journey is far from over. There are more mountains to conquer and milestones to reach. We must persist in striving for equality, pushing boundaries, and inspiring future generations of women entrepreneurs.

Let’s revel in our progress but also keep forging ahead. Let’s continue to convert challenges into opportunities, dreams into realities, and businesses into legacies. After all, we’re not just women entrepreneurs—we’re future-shaping trailblazers.

Here’s to us, the women entrepreneurs of 2023, thriving in this transformative era. We’ve traversed a great distance, but the horizon is boundless. Remember, we’ve got the world at our fingertips, and oh, the places we’ll go! What are your goals to end the 2023 year?!

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female business owners networking

We want to learn about you and your business—Please join us!

Here’s your exclusive invitation to participate in an extraordinary IN-PERSON business mastermind where we get the opportunity to learn about you, your products and services and the ways we can help you. At this IN-PERSON event you’ll make outstanding connections, gain a wealth of new ideas and get access to needed resources. This is an intimate group of up to 12 dynamic entrepreneurs.

Meet potential new clients
Share what your business offers
Discover needed resources
Obtain help and guidance for your business

DATE & TIME

Friday

June 28, 2024

1:00 PM 3:00 PM

Register Now : https://www.ewomennetwork.com/event/strategic-in-person-business-introductions-afternoon-circle-06-28-2024-10476/register

We want to learn about you and your business| Women Entrepreneurs Dallas

Here's your exclusive invitation to participate in an extraordinary ONLINE business mastermind where we get the opportunity to learn about you, your products and services and the ways we can help you. At this ONLINE event you’ll make outstanding connections, gain a wealth of new ideas and get access to needed resources. This is an intimate group of up to 12 dynamic entrepreneurs.

Meet potential new clients
Share what your business offers
Discover needed resources
Obtain support and guidance for your business

During this event you’ll be a part of our unique mastermind “Wisdom Circle" process. Your needs are front and center with all attention on what is important to the success of your business. You gain the collective insights from the group.

DATE & TIME

Thursday, June 19, 2024

9:00 AM 11:00 AM

We want to learn about you and your business—Please join us | success coaches for women entrepreneurs

Here's your exclusive invitation to participate in an extraordinary IN-PERSON business mastermind where we get the opportunity to learn about you, your products and services and the ways we can help you. At this IN-PERSON event you’ll make outstanding connections, gain a wealth of new ideas and get access to needed resources. This is an intimate group of up to 12 dynamic entrepreneurs.

Meet potential new clients
Share what your business offers
Discover needed resources
Obtain help and guidance for your business

DATE & TIME

Thursday, June 18, 2024

9:00 AM 11:00 AM

eWomen Network’s Top 5 Binge-Worthy Television Series

It goes without saying that we, as women entrepreneurs, have chosen one of the most challenging career paths available. Though it can also be more rewarding than anything else imaginable, starting and growing your own business is really, really hard work!

Sometimes, after a long day, all we want to do is sink into a soft sofa with a glass of wine and queue up a great show. Plus, bingeing a great television series every now and again isn’t just relaxing, but it can also benefit our businesses. Read on for our current top picks, each featuring top stars and storylines with something to say about strong, independent women in the workplace.

LOOT

This laugh-out-loud Apple TV+ series follows Molly Novak, an “accidental” billionaire who is navigating life post-divorce. Molly finds new purpose by working at her charitable foundation on initiatives that impact those in need both locally and internationally. In addition to killer fashion, great music, and gorgeous settings, LOOT offers insights into personal reinvention, philanthropy, and finding a meaningful path in business.

Stars: Maya Rudolph, Michaela Jaé Rodriguez, Joel Kim Booster
Where to Watch: Apple TV+

Virgin River

Virgin River, set in the breathtaking mountains of Northern California, centers around Mel Monroe, a nurse practitioner and L.A. transplant. As she adapts to small-town life, Mel encounters various challenges and builds new relationships. This dramatic series highlights resilience and adaptability in a new environment, and the importance of community and support systems. The central role also underscores the value of STEM careers and women in leadership roles in healthcare.

Stars: Alexandra Breckenridge, Martin Henderson, Tim Matheson
Where to Watch: Netflix

Hacks

Hacks is a comedy-drama focused on the professional relationship between Deborah, a legendary comedian, and Ava, a young comedy writer. Working together, they navigate the complexities of the entertainment world and personal challenges. Edgy and candid, Hacks offers insights into mentorship, the importance of adapting to changing industry landscapes, and the power of collaboration. It also delves into themes of resilience and reinvention as Deborah strives for career longevity in a dynamic industry.

Stars: Jean Smart, Hannah Einbinder, Carl Clemons-Hopkins
Where to Watch: Max

The Morning Show

The Morning Show provides a behind-the-scenes look at a popular network news program, focusing on the fallout of a scandal involving one of the anchors. The cinematic series explores themes of power dynamics, the importance of ethical conduct in business, leadership under pressure, and the complexities of the media industry. It also highlights the importance of integrity, transparency, and resilience in the face of adversity.

Stars: Jennifer Aniston, Reese Witherspoon, Steve Carel
Where to Watch: Apple TV+

Survival of the Thickest

Inspired by comedian Michelle Buteau's memoir, this hilariously honest series follows a newly single woman who is determined to rebuild her life. As she navigates dating, career challenges, and friendships, it underscores the importance of self-confidence, resilience, and authenticity in personal and professional life. The series also highlights how embracing one's unique qualities can lead to personal empowerment and professional success.

Stars: Michelle Buteau, Tone Bell, Tasha Smith
Where to Watch: Netflix

Here at eWomenNetwork, we take pride in hosting business-building events across the country and around the world, connecting members with potential new customers in a supportive and empowering environment. Not a member? Join Today or Start a Chapter in your city!

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eWomenNetwork Celebrates Dynamic Mother-Daughter Duos

Do you feel it in the air? The sun is shining, the trees are budding, and a very special spring day is on the horizon. As Mother’s Day approaches, ‘tis the season to share our love for the most important women in our lives. Here at eWomenNetwork, we’re taking this opportunity to celebrate inspiring mother-daughter duos who share the spotlight in business, entertainment, and the arts – not to mention, a praiseworthy pair right here at eWN headquarters. Read on for the details.

Diana Ross and Tracee Ellis Ross: It can’t be easy growing up with the lead singer of the most chart-topping female group in history as your mom. We’ve got to hand it to Tracee Ellis Ross, who has carved a successful niche for herself as an actor and a singer, even as mom Diana Ross continues to dazzle sold-out crowds. Dare we say this mother-daughter pair reigns “supreme” within the entertainment industry?

Goldie Hawn and Kate Hudson: Speaking of Hollywood icons, Oscar-winner Goldie Hawn has starred in countless enduring classics from Private Benjamin to The First Wives Club. And it was like mother, like daughter, as Kate Hudson’s career climbed in hits from Almost Famous to How to Lose a Guy in 10 Days. When the two co-founded Fabletics, their stylish activewear brand was a natural fit for two talented and fashionable proponents of a healthy lifestyle.

Nancy Meyers and Hallie Meyers-Shyer: We all love Nancy Meyers’ stylish rom-coms, such as It’s Complicated and Something’s Gotta Give, but she’s not the only filmmaker in the family. Her daughter, Hallie Meyers-Shyer, followed in her mother’s footsteps, working as a writer and director on projects such as Home Again. The two have collaborated on various films, with Nancy often serving as a mentor to her daughter in the entertainment industry.

Reese Witherspoon and Ava Phillippe: We all remember Reese Witherspoon as bubbly Elle Woods, but the Legally Blonde star has journeyed far beyond film in recent years. For example, with the launch of Draper James, Witherspoon ventured into retail and brought daughter Ava Phillippe along for the ride. The two share a close bond – and lookalike features – with Phillippe often modeling for mom’s clothing and lifestyle brand.

Betsey Johnson and Lulu Johnson: Betsey Johnson has built a brand name based on punk-twinged fashions inspired by her days in the New York scene with the likes of Andy Warhol, Lou Reed, and The Velvet Underground. Daughter Lulu is also a designer and starred alongside her outspoken mom in a sequin-studded, hot pink-accented Style Network reality show.

Sandra Yancey and Briana Dai: eWomenNetwork’s own dynamic mother-daughter duo spotlights our CEO and Founder, Sandra Yancey, and our Chief Creative Officer, Briana Dai. Sharing sharp skills and a passion for elevating women in business – not to mention serious personal style – Sandra and Briana guide our team and power our mission to help one million women entrepreneurs each achieve one million dollars in annual revenue.

Of course, these are just a few examples of how women supporting women can lead to extraordinary results, from mothers and daughters to colleagues, neighbors, and friends. At eWomenNetwork, we specialize in cultivating transformational relationships to empower women entrepreneurs. Become a member today and let’s grow together!

Get More Info : Conferences For Female Entrepreneurs

Website : https://www.ewomennetwork.com/

Contact Us : million women entrepreneurs dallas

Social Media Challenges: What Are They And How They’re Important for Entrepreneurs

Social media challenges are tremendously helping entrepreneurs grow their businesses and increase their brand awareness. People love challenges on social media because it challenges them to become a better version of themselves. Challenges are an easy way to increase engagement and genuinely build your community. In this blog, our Social Advantage Team has outlined what exactly social media challenges are and five ways they can help your business flourish.

What are Social Media Challenges?

A social media challenge is when you create a focused prompt for each day over the span of the challenge and encourage others on social media to join you. These challenges have the opportunity of going viral because anyone can join in. Every social media challenge has goals for your audience to accomplish, from beginning to end. The challenge needs to have a clear mission so participants can understand what they are supposed to do, when to do it, and for how long. Starting a social media challenge, where your audience is, gives people the chance to interact with your brand and create a great community.

Increase Brand Awareness

When you design a successful challenge, people will associate it with your business. One of the best things about running social media challenges is that you and your audience get to win every single day of the challenge. You get to teach people throughout your social media challenge something that will help them with their future ideas and goals. No matter if you are using word-of-mouth or putting out great content yourself, social media is critical to increasing brand awareness and gives people the opportunity to find you. Anyone can participate in social media challenges, so even if the challenge was put on by someone else if your brand participates in viral challenges you can get more recognition.

Creates Beneficial User-Generated Content

Social media challenges often require the participants to take action every day. Don’t overwhelm your audience by giving them too much to do because they may give up. Give them just enough to keep them excited and engaged. Once people start your social media challenge, they will tag you and mention you in their posts. That is considered user-generated content, which is content created by people and not brands. Social media campaigns that utilize user-generated content see a 50% increase in engagement. This will help increase your followers which are more likely to become more dedicated to your brand.

Humanizes The Brand

People will be more likely to trust you and your brand after having a positive experience together throughout your social media challenge. Working with your audience, to help them better themselves, is a great way to differentiate your brand from others. Seeing everyone’s posts throughout the challenge can give you a different perspective of your audience, which can help build more genuine connections. Interacting with the participants will make them feel more connected to your brand, so as the challenge’s host you must take some time to respond to people.

The Potential To Go Viral

If you have a small following currently, social media challenges are a great way to help you build your audience. People can share and invite their friends to join in on these challenges because most people don’t want to try new things alone. With social media challenges, it’s only a matter of time before they go viral, then you’ll see many people participating. Remember, people want to interact with you and learn from you, but you have to push them to take action through social media challenges. If you can, add rewards to your challenges - everyone loves incentives!

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eWN's Ultimate CEO Gift Guide

When you’re the boss, you’ve got a lot of people to shop for. Throughout the year we get closer and closer to the work family we’ve created for ourselves, and when the holidays roll around, we want to celebrate them and thank them appropriately. No matter what holiday your people celebrate, it’s still the perfect time of year to show them you care.

For the person who’s always at their desk: Sitting at our desks all day has a lot of unwanted side effects: tech neck, blue light overexposure, finger cramps. But mostly it’s just plain uncomfortable. A memory foam seat cushion and lumbar pillow are the answer. It’s a lot easier to be productive when you’re not in pain!

For the Work Traveler: The Dell Premier Wireless ANC Headset is a must. Not only does it come in it's own case perfect for travel, it offers active noise cancellation, and a battery life of up to 15 hours. They're comfortable, easy to use, and BONUS: eWomenNetwork members are eligible for an exclusive discount on Dell products and they have a treasure trove of travel friendly tech goodies!

For the Bookworm: Books can be a dicey gift. Most people tend to give books they want the recipient to read as opposed to what the recipient wants to read. Even when you have a handle on their reading tastes, voracious readers go through books quickly, so the possibility of giving them something they already have is big. For the devoted bookworm, gift cards are the way to go. Just be sure you know how and where they like to buy their books. Some people only order from Amazon, others have a favorite local bookstore they love to browse in for hours before buying. Everyone offers gift cards nowadays, so it can be quick and convenient regardless!

Get More Info : eWN's Ultimate CEO Gift Guide

The Entrepreneur Playlist for 2023 | women entrepreneur blogs

Being an entrepreneur at any stage can feel like a lonely gig. Whether it be a day that makes you want to yank your hair out or shout at the sky in triumph, sometimes you need a little mood music to keep things positive, moving, and (let’s be honest) downright cinematic.

The Champion by Carrie Underwood

Favorite lyrics for entrepreneurs:

I am invincible, unbreakable

Unstoppable, unshakeable

They knock me down, I get up again

I am the champion, you're gon' know my name

You can't hurt me now, I can't feel the pain

I was made for this, yeah, I was born to win

I am the champion.

Roar by Katy Perry

Favorite lyrics for entrepreneurs:

Now I'm floatin' like a butterfly

Stinging like a bee, I earned my stripes

I went from zero, to my own hero

Get more info : The Entrepreneur Playlist for 2023 | women entrepreneur blogs

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The Importance of Email Marketing for Entrepreneurs

Keap has helped thousands of small businesses flourish since it's founding in 2001. Their commitment and devotion to the success of small businesses has garnered them a reputation as one of the most trusted resources for entrepreneurs. Here to talk to us about the importance of email marketing for entrepreneurs is Darin Adams of Keap.

N: Why is email marketing important to entrepreneurs?

D: I was just in a group yesterday and someone was like “You know, I need to hire a virtual assistant because I just can’t keep up with everything.” And I believe in virtual assistants, virtual assistants are great! But the whole point is you should never do something manually that you can set up a system to do. If you can set it up so it happens in automation, do it. The problem with solo-preneurs, entrepreneurs, and the small business owner is you’re wearing four thousand different hats! And it’s extremely difficult to stay on top of everything, that’s why you set up automation to make that happen so that you don’t have to worry about it. The stuff you’ve set up once will happen and run forever.

N: What would you say to the people who think they don’t need email marketing because their social media presence is so strong?

D: Followers and likes do not pay your power bills. A while ago Facebook was down for the better part of a day and people panicked because all of a sudden, they realized “I have absolutely no control”, Facebook could go away at any time. Instagram could go away at any time.You use Facebook or Instagram or whatever your preferred platform is as a tool to get people into your database. If you put out a post of Facebook or Instagram or whatever there’s no guarantee anyone’s going to see that. If you have them in your database and you own the relationship, they’re part of your tribe, they’re part of your community and you can communicate with them. You cannot own that relationship if they only know you through social media. I’m all for social media, social media is fantastic, it’s your big billboard, it’s how you say, “come be a part of this”, but you’ve got to get people in your database, because once they’re in your database, now you can nurture them and take care of them. And you do that through email marketing.

N: What would you say to those entrepreneurs who want that direct contact but are concerned email marketing is oversaturated because people sign up for too many lists? Do people even open emails anymore?

D: It’s true, there are a lot of emails that go out. I get hundreds of emails everyday, I’m not saying I read all of them. Do you know what the most important factor is in helping them decide if they’re gonna open or delete that email? It’s not your subject line, it’s not the time of day, it’s not the day of the week, it’s not none of that stuff. It is your name and your reputation. It’s the relationship that you build. If I get an email from Sandra Yancey, I open that! I have a relationship, I like that relationship, and I want to open that. I’m looking forward to getting that stuff. If I get an email from somebody who emails me once a quarter and I don’t know who they are, and I don’t know what they’re talking about, I’m gonna delete that. You use email to build the relationship. That’s how people will open the emails, when they see YOUR NAME and if you have a reputation for sending quality content. Some people think “I don’t want to overwhelm people, so I’m going to send fewer emails”, which is the exact opposite of what you should do. By sending fewer emails, you distance yourself even more from people and then when they do get an email from you once a month or once a quarter, they’re like “I don’t know who this person is”. So, the key is to build the relationship, and to foster that relationship, and actually send more emails, but send GOOD CONTENT in the emails. Don’t send “spammy” stuff in your emails. Email marketing is not there for you to spam people, it is there for you to build relationships with people.

Get More Info : The Importance of Email Marketing for Entrepreneurs

The Entrepreneurs of Pop Culture

We live in the age of binge-watching TV and films from the comfort of our living rooms and it's never been easier to feel connected to the journeys of the characters on our screens. Let's take a look at some pop culture entrepreneurs and see what we can learn from their successes and failures.

MAD MEN

THE BUSINESS: Sterling Cooper Draper Price

THE ENTREPRENEURS: Roger Sterling, Bert Cooper, and Don Draper

On Madison Avenue in the 1960s, “mad men” dominated the advertising industry with outside the box creative, wining and dining clients, and lots and lots of mergers. Fortunately for the viewers who enjoyed the show and unfortunately for the heads of the company that seem incapable of learning their lesson ONCE, they learn over and over again to think twice before selling the company you own to a bigger fish. For men who were obsessive about the value of "having your name on the door", they were repeatedly too quick to sell their empire, only to pout and build another.

CHARLIE & THE CHOCOLATE FACTORY

THE BUSINESS: Wonka Industries

THE ENTREPRENEUR: Willy Wonka

Between the chocolate rivers, bubble soda, and gum that makes you balloon up into a giant blueberry, the corporate candy world is a dark place. Corporate espionage is plentiful with men in dark suits determined to use children as spies when the reclusive Willy Wonka opens is factory to a small few. But Willy Wonka knows how important it is to protect your secret sauce. Apparently only Oompa Loompas are to be trusted with keeping a secret.

Get More Info : The Entrepreneurs of Pop Culture

The Focused Entrepreneur

With so many balls in the air, it can be easy to drop them all when the unexpected nudges it’s way into your line of vision. It’s in the entrepreneur’s nature to multitask and wear several different hats at once. But when does too much multitasking hurt the quality of your work and your productivity? What happens when an email totally derails your day? How can you manage to stay on task?

DND is your friend. I know we all think that it’s laughable to turn off our phones, but we lived without them for thousands of years before the 90s made them ubiquitous and the noughties made them essential. But Do Not Disturb isn’t permanent. It’s okay to unplug long enough to get things done. And remember, you can still allow emergency contacts to reach you on this setting, so if you need your family to have access, no worries!

Turn off notifications! Yes, social media is a necessity for business owners, there’s no denying that. But when push comes to shove, and you need to keep your eye on the prize. Turn off those notifications. On your phone, on your desktop, your tablet- turn them all OFF. Take advantage of those automatic responses and trust that any comments or messages will be there when you return. As long as you respond within 24 hours, you’re all good!

Don’t be a slave to email. Set designated times to check your email and stick to them. That doesn’t mean that you can’t utilize email between those times, it just means that you’re not responding to incoming emails outside of designated times. It’s so easy to say, “this will only take a minute”, but when you have an entrepreneurial level of emails in your inbox “this will only take a minute” can easily turn into hundreds of minutes.

Get More Info : The Focused Entrepreneur

Adding Revenue Streams

Revenue Streams

As an entrepreneur, you have many things to consider- chief among them cash flow. Obviously, you must ensure your profit margins are in place, you have enough to cover the cost of doing business, and bring in enough to assure growth and pay yourself the salary you desire, but what happens when times are lean? How do you supplement that income and add additional revenue streams? We have some ideas…

Speaking

If you’re an entrepreneur, you clearly have a zone of genius. Speaking to that zone of genius onstage is a fantastic way to supplement income with paid speaking gigs and draw attention to your business in front of your potential customer base. For more information on speaking opportunities, click here.

Podcasts

Comparable to speaking, podcasts give you a great platform to show your zone of genius and engage with your audience. Not only does it show you as an expert in your field, you’re given the opportunity to connect with peers through interviews and eventually monetize through sponsorships, ads, paid membership tiers, and more.

Social Media

It may be easier said than done as it does take hard work but depending on the size of your network and social media audience, with some strategic content planning,

and add revenue with brand partnerships and paid content posts, all while solidifying your status as a subject matter expert.

Get More Info Click Here : Adding Revenue Streams

4TH ANNUAL VIRTUAL CONFERENCE PRESENTED BY EWOMENNETWORK

How Our CEO Does Self-Care Pre-Conference

ICON 2022 is a magical time. But it’s also one heck of an undertaking here at eWomenNetwork. In the time leading up to conference the days are long and brains are bursting at the seams with all of the overflowing to do lists. The eWN community is filled with entrepreneurs who know that feeling well. For you, that time could be tax season, right before an important retreat, the holiday season, etc. It’s different for everyone! With such a busy community of successful entrepreneurs, we figured it’s the perfect time to share with you some of our CEO’s favorite self-care treatments to prep for ICON 2022.

Sandra Yancey recently spent the day at Beauti Science, a Dallas area Med Spa who will be part of our first ever Beauty Lounge at ICON 2022. They’ll be offering services at ICON and we are THRILLED to have them as a partner.

Here are some of Sandra’s favorites:

Botox. This magical little needle does more than just reduce signs of aging. Did you know it also has been proven to stop migraines, reduce excessive sweating, and reduce joint pain? And that’s just the beginning. But perhaps the most immediate benefit of botox is the years it takes off your face with no surgery needed. Everyone has different feelings about the aging process, the most important thing is that you feel good about yourself.

PRP Facial. Otherwise known as the “vampire facial”, the PRP Facial utilizes microneedling. Microneedling is a pain-free, non-invasive way to stimulate collagen production. In addition to reducing the appearance of fine lines and wrinkles, this treatment also helps with sun damage, rosacea, and has been known to shrink pores. A great service for people of all ages, this facial is a great way to give you a CEO glow.

Frustrated with Funnels? Focus on Your Message First

If you own a business and are trying to attract leads and sales online, you’re probably familiar with funnels. Funnels come with a big promise to take your business to the next level by automating your marketing and sales. There’s no shortage of marketing and funnel experts promoting specific funnel systems, templates and scripts that have all worked for someone else, but will they work for you?

With so much hype and big promises, it’s easy to feel overwhelmed and confused as you try to find a funnel that fits your business. If you’re like many coaches and consultants, you’ve likely tried to leverage the power of a funnel in your business, but maybe it didn’t feel right, didn’t seem to fit your business or your voice and it didn’t work.

But funnels DO work...and they can work for your business.

To show you how, we need to take a step back and look at the core of what we’re trying to accomplish with our funnels.

The Truth About Funnels

Funnels are a powerful tool that we can use to market and sell our products and services. They’re not magical, they’re just the way we’re strategically communicating with our ideal clients. If what you’re communicating isn’t on target, it doesn’t matter which funnel you use to do it.

Remember that successful marketing is about putting the right message in front of the right person at the right time.

You’re thoughtfully crafting a conversation with your ideal client. Whether that conversation happens in a store, in an elevator, over lunch or coffee, through an online funnel, or in some weird exchange of carrier pigeons, at each step along the path toward the sale, your messaging needs to fit.

The Customer Conversation

From start to finish, there are six phases in a typical sales conversation. Each phase has a specific goal, moving the prospect along the sales path while cultivating our relationship with them. When our ideal prospect doesn’t take the next step along our sales path, it’s likely that we’ve misstepped in the conversation. Maybe we’ve “rushed the relationship” by asking for too much too soon, or we didn’t build enough rapport or trust. We didn’t educate, or we didn’t show enough evidence or proof that we can help them achieve the result they’re looking for.

Before you worry about which funnel you’ll use to attract leads and sales for your business, take the time to map out these six phases of your customer conversation to make sure your messaging makes sense.

1. Kickoff

Just like you would do in real life, you need to kick off a conversation with your ideal prospect. The goal of this phase is to break through the digital noise and grab the attention of our prospects with a message that is relevant and compelling.

How you start this conversation depends on where your prospective buyer is starting from. What is your ideal prospect already looking for? Do they know who you are and what you do, or are they a complete stranger? What messages have they heard before and might be starting to tune out?

Short attention spans and increased skepticism have changed how we start these conversations online. Whether you’re using an advertisement, social media post, email or some other communication channel, we want your ideal prospect to think, “Oh, this is different”, “This is what I’m looking for”, “This is what I need” or “What’s this? I want to know more”.

Think about how you start your conversation with your ideal client. What are you assuming your ideal prospect already knows, is familiar with, or has tried before in order for your initial message to resonate?

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